Intention Media handles the distribution of feature films and documentaries to theatrical venues around the United States and Canada, as well as DVD distribution to retail outlets.
But Intention Media doesn’t represent just any old film. True to its name, the company has a purposeful intent, which is to both create and distribute films which awaken people to their personal power. The films and documentaries Intention Media handles are all about giving people hope, as well as vital knowledge about the world around, and within, them.
Intention Media films and DVDs deliver inspiration through stories of personal courage and spiritual endeavor, powerful examples of social activism and change, the examination of environmental issues, as well as breakthroughs in scientific understanding of our physical and metaphysical universe. Through these types of messages, Intention Media focuses on giving people the opportunity to realize they have the capacity to uplift both themselves and the world around them.
Headed by filmmaker Betsy Chasse (co-creator of the hit film What the Bleep Do We Know!?), and Internet businesses marketing and operations expert, Melissa Henderson,Intention Media was developed following the incredibly successful grassroots marketing, sales and distribution campaign they created for “The Bleep.” Three years operating the highly trafficked online sales outlet BleepStore.com gave Chasse and Henderson access to films with messages and information they felt deserved much great public attention and wider distribution. Using their extensive contacts in both the theatrical world, and online and as well as regular retail outlets, they have developed an effective, streamlined film and DVD distribution system throughout the United States and Canada.
COMPANY BIOS

Betsy Chasse
Listed in Variety’s top 50 Independent Producers of 2004, Betsy Chasse has helped produce over 30 feature films, and runs her own production and distribution company, Intention Media, which has released multiple films on DVD or in theaters including the Sundance Award winning documentary FUEL, the award winning “Quantum Activist” and most recently “2012 Time For Change” and the newest film from Bleep co-creator Will Arntz “Ghetto Physics”.
Chasse was the co-creator and is credited with co-writing, co-directing and producing, What The Bleep Do We Know?! “BLEEP” is the 5th highest grossing documentary in U.S history and still enjoys a strong presence on DVD.
In 2005 Chasse co-authored the book What The Bleep Do We Know?! Discovering the endless possibilities for altering your everyday reality, now in its fifth printing.
In 2007 she produced the documentary Pregnant in America. Pregnant In America was released in 2008 by Intention Media and was screened nationally and endorsed by leading birth experts such as Lamaze International and Midwife Association of America.
She is currently completing a new screenplay “Killing Buddha” which is loosely based on her journey of making “BLEEP”.
Chasse is a highly sought after speaker on such subjects as spirituality, the blending of science and spirituality, and marketing to the cultural creative demographic.
Chasse most enjoys organic gardening and spending time with her two children Elorathea and Maximus.
For a complete filmography visit IMDB
Melissa Henderson
Prior to working on the grassroots marketing team for What the Bleep Do We Know?!, Melissa served as a Special Projects Coordinator for MTV Networks. As a coordinator she traveled cross-country preserving relationships with cable affiliates and managing promotions at music tours. Melissa gained valuable marketing experience working as an event coordinator for SmartWorks Inc. in Aspen, CO where she facilitated events for Balance Bar, Evian, and Shape Magazine. She later managed film festival exhibits for the Independent Film Channel.
Melissa has valuable e-commerce experience. She has created several online storefronts and has served as the operations manager of a small product fulfillment company.
Melissa enjoys consulting work and continues to consult on film and media projects and plans special events within her community. When she’s not working on her businesses, she helps her husband on their sustainable vegetable farm which provides fresh produce to popular Seattle restaurants.

Jason Henderson
After graduating with a degree in Film and Television Production, Jason served as assistant editor on the film What the Bleep Do We Know?! and Down the Rabbit Hole. Jason also filled the role as designer for many of the film’s ads and posters both domestically and internationally. He has worked in television as a jib and camera operator for sports, special events, and news.
Jason then joined forces with Betsy Chasse and his sister Melissa as editor and post-production supervisor on many of Intention Media’s films. He also acts as the company’s graphic designer.

